WE’RE SO SAD TO SAY THAT THIS IS NOT A CLICKBAIT STATISTIC, CAREFULLY CRAFTED TO ENTICE YOU TO CLICK ON THIS BLOG. WHILST PLASTIC IS HISTORICALLY ONLY AROUND 100 YEARS OLD, IT WILL CONTINUE TO LIVE ON THIS EARTH LONG BEYOND ANY OF US OR OUR CHILDREN. IN REALITY, IT TAKES 1000 YEARS FOR A SINGLE PIECE OF PLASTIC TO FULLY DECOMPOSE IN OUR LANDFILLS.
AS HUMANS, WE HAVE BECOME WHOLLY DEPENDENT ON THE MATERIAL, USING IT FOR EVERYTHING FROM TOOTHBRUSHES TO COSMETICS TO FOOD PACKAGING, EVEN ELECTRONICS AND THE AUTOMOTIVE INDUSTRY. IT HAS TOTALLY ENGULFED THE WORLD AS WE KNOW IT.
IN REALLY SIMPLE TERMS, THIS MEANS THAT EVEN THE LITTLE THINGS LIKE YOUR DISPOSABLE COFFEE CUP IN THE MORNING WILL EXIST ON THIS EARTH FOR THE NEXT CENTURY. AS WE MOVE TO PRIORITISE A PLASTIC-FREE LIFESTYLE, THERE ARE SO MANY ALTERNATIVES WE CAN UTILISE TO SIGNIFICANTLY REDUCE OUR PLASTIC USAGE.
REAL TALK: PLASTIC DOES NOT ACTUALLY “BREAK DOWN” AS YOU’D IMAGINE. PLASTIC BREAKS INTO HUNDREDS OF SMALLER PIECES, DAMAGING THE EARTH AND CAUSING PLASTIC POLLUTION. THIS OFTEN ENDS UP IN THE OCEAN RELEASING TOXINS THAT POISON FISH AND MARINE LIFE. SAVE THE FISH!
HOWEVER, IT’S IMPORTANT TO REMEMBER THAT ALL PLASTIC CAUSES DAMAGE TO THE ENVIRONMENT. FROM THE IMPACT OF EXTRACTING FOSSIL FUELS TO PRODUCE PLASTIC, TO THE HEALTH EFFECTS OF THE TOXINS WHEN IT IS BURNED, TO THE DEVASTATING IMPACT ON SEA LIFE.
WE’VE SAID IT BEFORE AND WE’LL SAY IT AGAIN, THERE REALLY IS NO PLANET B. WHY NOT TRY CHOOSING SOME SUSTAINABLE BRANDS OR REFILLABLE OPTIONS? THESE SMALL, CONSCIENTIOUS CHANGES CAN MAKE A HUGE DIFFERENCE.
AS A BRAND THAT PRIDES ITSELF ON BEING SOCIALLY CONSCIOUS, ENVIRONMENTALLY RESPONSIBLE AND UP TO 90% PLASTIC FREE, WE ARE PARADOXX IS COMMITTED TO SUSTAINABILITY. WE ARE A MEMBER OF 1% FOR THE PLANET, DONATING 1% OF OUR TOTAL SALES EVERY YEAR TO NON PROFIT ORGANISATIONS WHO DO THE HARD WORK, RESTORING OUR PLANET FOR THE FUTURE.
WE’RE ALL IN THIS TOGETHER, SO LET’S WORK TO SAVE OUR PLANET!